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Industries to Target

The Surge Team’s Guide to Smart Prospecting

Updated over 2 months ago

You're officially part of a movement that’s helping reshape how energy works for businesses, communities, and entire industries.

As you start your journey here, we want to make one thing clear: You’re not just here to sell solar. You’re here to solve real problems for real people - the kind of problems that cost businesses tens of thousands of dollars a year in waste, inefficiency, and missed opportunity.

In 2025 and beyond, we’re focused on the industries that need our solutions the most and where our team has the clearest, most profitable paths to impact. Whether you're just getting started or you're a seasoned closer, this guide will help you focus your outreach on high-opportunity sectors, armed with the why, not just the what.

So here’s where to start:

🌾 1. Agricultural Businesses

Big energy users, big land footprints, and big-time incentives (like REAP). From irrigation to barns to agrivoltaics, this sector is ready and waiting. Bonus: You get to help feed the planet, too.

🏭 2. Manufacturing Facilities

Power-hungry operations, often overlooked rooftops, and perfect candidates for 40%+ tax credits. Once you show them the numbers, this sale often makes itself.

🧑‍💼 3. Professional Offices

Think law firms, coworking spaces, corporate hubs. These buildings want EV chargers, LEED certifications, and lower utility bills. Let us show you how to give them all three.

✝️ 4. Non-Profit Organizations

From churches to food banks, these are the heart of our communities. Many qualify for special grants and incentives. Helping them helps everyone - including your close rate.

🏫 5. Schools & Universities

They’ve got rooftops galore, community buy-in, and an educational mission that aligns perfectly with clean energy. Want a prospecting hack? Try Google Maps in satellite mode and look for bare roofs.

👵 6. Senior Living & Retirement Communities

Massive monthly energy bills (we’re talking $30k–$50k+), plus a strong desire to provide comfort, safety, and reliability. Solar speaks directly to all three.

🚗 7. Automotive Businesses

High overhead, high light use, high energy bills. Help dealerships, fleets, and repair shops offset costs and transition into the EV future.

🏘️ 8. Multi-Family Housing

Landlords and property managers love solar because it offers predictability, marketing appeal, and a new revenue opportunity. Tenants love the stability.

🏥 9. Hospitals & Medical Centers

Solar here is about more than savings - it’s about resilience. Keeping power on can be a literal life-or-death situation. These clients know it, and they’re listening.

🏨 10. Hotels & Hospitality

When guests aren’t paying the bills, they don’t skimp on power. Help hotels rein in waste, green their brand, and boost their bottom line. (Hint: Try targeting conference centers and resorts, too.)

🎟️ BONUS: Stadiums & Rec Centers

Gyms, arenas, aquatic centers, and local stadiums - these venues rack up five-figure hourly bills during peak events. You may even already know someone who works there.

A Final Word from Us

We’re not just helping clients save money or get panels on their roof, we’re opening the door to better business. More resilient, more efficient, more future-forward. That’s what Surge stands for.

So, take this list, pick your lane, and dive in. Lock down your first win, build your story, and let that success carry you into your next one. We’re here to back you every step of the way. Let’s get to work.

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